The club are trying to generate income and trying many different ways to do this and of course we all want a sustainable club going forward.
The concern I have is that the club are looking to the same people all the time to dip into their pockets and not generating income from non-football supporters or the wider community.
Also the clubs attitude is take/take all the time, this would have been a golden opportunity to reward club sponsors at all levels from main club/stand sponsors down to player shirt/transfer news announcement sponsors (deliberately chucked that one in).
Likewise Season ticket holders and shareholders could have been given free access and rewarded equally.
So come on the Iron, work on getting the fan base up and generating income external to the loyal fan base.
Surely one of the biggest earners would be a fully functioning respected restaurant which we have had in the not too distant past which attracts a cross section of the public and not necessarily the football fan.
