Unfortunately it would seem that a lot of clubs are jumping on the milk the fans bandwagon not just ours. Stand firm and if you don’t want to give any more don’t.
If fans start to walk away they will change. If there is enough happy to part with their money good luck to them. Just look at the number of shirts they sell. The price of replica shirts these days amazes me but if you are keen to buy why shouldn’t the club make some money.
Just look at England shirts at almost £100 but they are selling.