It’s a tricky one, I don’t like the constant begging bowl because it just cheapens the product and could have an impact on business sponsorship. There will always be room for fan support but some of the tat that comes out of the club for sale and some of the things they ask for goes too far. I think about that young boys family who didn’t get a birthday shout out because they wanted £20 out of him.
However the club might be desperate for every pound and penny, I think they need a commercial department who knows more about this stuff rather than putting a price tag/sponsorship deal on anything that doesn’t move.
