I think this season has signaled a departure from our previous ‘launches’. No more Aston Villa /West Ham ‘pseudo last season’s kits’, but a genuine attempt to stamp our own identity on the shirts. Credit to Kelme, as the 3rd kit must have provided a challenge probably unparalleled in the world of 6th tier kits. I think the launches have been super and can only hope now that supply will meet the overwhelming demand that is evident from the response on all media platforms. UTI.