Our budget is determined by how many fans we get through the gate, which is determined by how many games we win, which is determined by how good our players are, which is determined by our budget. All connected.
Also by how much tickets cost, by how easy it is to get to the ground, by the state of the ground when you get in, by how involved fans feel in the club.
It’s easy to blame the team but there will be plenty of crap sides who manage to get more people through the gate.