As an example: “We are currently looking at a CM’.”
That’s what gives the fans a little encouragement – don’t give them that and you alienate them.
They don’t ask for what you are suggesting, UTI99 – for the most part, they are not stoopid. A few titbits of info – doesn’t even have to be a lot – and they feel involved.
Involved fans buy season tickets.
Alienated fans don’t. QED.